Features loans for trade finance and also other financial loans for use in Hong Kong. Due to the fact December 2018, figures for loans for use in/outside the house Hong Kong are already restated to replicate licensed establishments’ reclassification of Operating money financial loans.
Hong Kong is taking the intensive branch banking technique versatility to disseminate data to the external placement using a timeliness of multiple month.
However, as we mentioned in the Facebook portion above, alterations in the audience get to figures revealed in Meta’s ad organizing resources usually do not necessarily correlate with In general improvements in its platforms’ Energetic consumer bases.
A whole new sign Conference has actually been adopted for the entire series of the financial account considering that June 2023. From then on, an increase in money non-reserve property/reserve assets is indicated by a positive price while a lower in economic non-reserve assets/reserve assets is indicated by a unfavorable price.
For a result, variations in advert achieve might not necessarily show any transform during the System’s Total user base.
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Such as, consumer research findings printed by GWI frequently present rather a distinct image of X use by gender in contrast with X’s personal viewers data.
In the meantime, TikTok’s advert attain in Hong Kong was such as 1.0 % on the area Web consumer base firstly from the yr, irrespective of age.
You’ll also locate the complete Digital 2024 report for Hong Kong inside the “full report” section underneath, but we’ll commence by looking with the important headline numbers for Hong Kong this year.
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But Regardless of these caveats, Meta’s advert get to data here nevertheless features useful insights into how Fb use is evolving.
The company’s frequently revised figures suggest that Instagram’s advert arrive at in Hong Kong was equivalent to forty nine.4 p.c of the full populace Firstly with the yr.
Just right before we get towards the full report, Here are several suggestions for more examining, that may provide added context for our full set of Digital 2024 numbers for Hong Kong:
This contrasts While using the gender data presented within the advertising and marketing resources of platforms like Facebook, which relies over the gender that end users themselves enter in their particular profile.